When you consider statistics like these, it is highly disturbing that a new burger chain would announce plans to open forty new fast food restaurants in Oakland. According to a March 02 article, Checkers, a Florida-based company, has set its sights on Oakland. The director of franchise development from Checkers, Robert Bhagwandat, thinks he knows what is best for Oakland’s residents. "…[T]hey like to have quality food at an affordable price," he said of local consumers. While Bhagwandat, based in Atlanta, Georgia, is certainly right about the need for quality and affordable food, Checkers is not the answer to the problem…it’s another setback.